Instagram Story video size
An Instagram Story video should be 1080×1920 px (9:16). Keep text and logos 250 px from the top, 340 px from the bottom, 60 px from the left and 60 px from the right; that leaves 61.6% of the frame open for text. Recommended length: 6–15 seconds; maximum: 60 seconds.
Safe zone
Red bands are covered by the interface; the dashed box is safe for text and logos. Proportions are true to scale.
zone
The progress bar and profile row sit at the top, the reply bar at the bottom. Stories longer than 60 seconds are split into parts.
- Safe box: 960×1330 px
- Open for text: 61.6%
- Recommended length: 6–15 s
- Frame rate: 30 fps (max 60)
Technical specs
| Aspect ratios | 9:16 |
|---|---|
| Resolution | 1080×1920 |
| Recommended length | 6–15 s |
| Length limits | 3 s – 60 seconds |
| Frame rate | 30 fps (max 60) |
| Max bitrate | 25 Mbps |
| Max file size | 100 MB |
| Audio | AAC 48 kHz · ≈ -14 LUFS · peak ≤ -1.5 dBTP |
| Safe box (9:16) | 960×1330 px · top 250 · bottom 340 · left 60 · right 60 |
Source: MaestroCut platform data set (2026-10). Updated as platforms change their interfaces; check the official help page before you publish.
Tips for Instagram Story
- Put the main message in the first frame: a scrolling viewer should read it in half a second.
- The video must make sense with the sound off; music and effects should support the message, not carry it.
- Keep text in the middle of the safe box; feed and profile-grid previews crop the edges.
- Choose the cover frame yourself: a big, readable headline in your brand color.
Comparison
Space open for text on other placements that use 9:16.
| Placement | Top / Bottom / Left / Right | Open for text |
|---|---|---|
| Website / general | 120 / 160 / 60 / 60 | 75.9% |
| X (Twitter) | 150 / 250 / 60 / 60 | 70.4% |
| 285 / 300 / 60 / 60 | 61.8% | |
| Instagram Story | 250 / 340 / 60 / 60 | 61.6% |
| Instagram Reels | 285 / 380 / 60 / 120 | 54.5% |
| Instagram feed post | 285 / 380 / 60 / 120 | 54.5% |
| Facebook Reels | 269 / 400 / 65 / 120 | 54% |
| TikTok | 160 / 480 / 60 / 160 | 53.1% |
| YouTube Shorts | 240 / 420 / 60 / 160 | 52.3% |
| One video, every vertical platform | 290 / 480 / 90 / 160 | 46% |
| Instagram/Facebook Reels ad | 269 / 672 / 65 / 65 | 44.9% |
| Instagram/Facebook Story ad | 269 / 672 / 65 / 65 | 44.9% |
Frequently asked questions
What size is an Instagram Story video?
+
1080×1920 px (9:16). 30 fps, up to 60 fps.
Where should text go in an Instagram Story video?
+
Inside the 960×1330 px box that sits 250 px from the top, 340 px from the bottom, 60 px from the left and 60 px from the right.
How long should an Instagram Story video be?
+
For a promo, 6–15 seconds; the platform allows up to 60 seconds.
What loudness should an Instagram Story video have?
+
About -14 LUFS integrated loudness with true peaks below -1.5 dBTP is a safe default.
Make a video for Instagram Story
Size, safe zone and loudness are automatic; you only describe what you promote.